{"id":6434,"date":"2025-03-26T15:59:31","date_gmt":"2025-03-26T15:59:31","guid":{"rendered":"https:\/\/techplace.gr\/portfolio\/figurino\/"},"modified":"2025-11-24T16:25:41","modified_gmt":"2025-11-24T14:25:41","slug":"figurino","status":"publish","type":"portfolio","link":"https:\/\/techplace.gr\/en\/portfolio\/figurino\/","title":{"rendered":"Figurino"},"content":{"rendered":"<p>Our team took on the complete design and implementation of the e-shop figurino.gr, a modern online store specializing in premium children&#8217;s clothing. The store&#8217;s design focuses on user experience, the commercial strength of the brands, and easy navigation through age-specific target groups. The aesthetic is playful yet elegant, ideal for parents seeking branded clothes for their children.  <\/p>\n<p>Design &amp; Development Tasks:<\/p>\n<p><strong>UX\/UI Design<\/strong><\/p>\n<p>Research of the children&#8217;s fashion ecommerce landscape<br \/>\nSelection of bright and fun colours combined with a modern font<br \/>\nMobile-first design with clean information architecture<br \/>\nContent organization based on age group (0-18 boy\/girl) and brand awareness<\/p>\n<p><strong>Homepage with a focus on Conversion<\/strong><\/p>\n<p>Full-width hero slider with CTA and seasonal campaigns<br \/>\nDisplay of best sellers with dynamic % discount tags<br \/>\nShowcasing top brands (Levi\u2019s, Billieblush, Diesel, Marasil, Lego, Marc Jacobs, etc.)<br \/>\nInstagram section to boost community &amp; trust<\/p>\n<p><strong>Product &amp; Filter Organization<\/strong><\/p>\n<p>Categorization by gender, age, brand, and product type<br \/>\nProducts with visible discount labels and easy add-to-cart<br \/>\nCross-selling capability<\/p>\n<p><strong>Commercial Focus<\/strong><\/p>\n<p>Newsletter section with call to action for lead collection<br \/>\nHighlights of USP of the business: free shipping, secure payments, support<br \/>\nSEO regulatory elements (alt texts, meta titles, friendly URLs)<\/p>\n<p>Visit the project<a href=\"https:\/\/figurino.gr\/\" target=\"_blank\" rel=\"noopener\"> figurino.gr<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our team took on the complete design and implementation of the e-shop figurino.gr, a modern online store specializing in premium children&#8217;s clothing. The store&#8217;s design focuses on user experience, the commercial strength of the brands, and easy navigation through age-specific target groups. The aesthetic is playful yet elegant, ideal for parents seeking branded clothes for [&hellip;]<\/p>\n","protected":false},"featured_media":5562,"parent":0,"menu_order":180,"template":"","meta":[],"categories":[139],"tags":[],"class_list":["post-6434","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","category-e-shops"],"_links":{"self":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":1,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6434\/revisions"}],"predecessor-version":[{"id":6435,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6434\/revisions\/6435"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/media\/5562"}],"wp:attachment":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/media?parent=6434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/categories?post=6434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/tags?post=6434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}