{"id":6450,"date":"2025-03-26T15:59:32","date_gmt":"2025-03-26T15:59:32","guid":{"rendered":"https:\/\/techplace.gr\/portfolio\/saroglou-center\/"},"modified":"2025-11-25T09:08:07","modified_gmt":"2025-11-25T07:08:07","slug":"saroglou-center","status":"publish","type":"portfolio","link":"https:\/\/techplace.gr\/en\/portfolio\/saroglou-center\/","title":{"rendered":"Saroglou Center"},"content":{"rendered":"<p>The physical SaroglouCenter store in Xanthi trusted Techplace to <strong>create <\/strong>a fully functional and <strong>fashion-forward online store<\/strong> aimed at expanding its sales nationwide and showcasing brands such as Tommy Hilfiger, Geox, Timberland, and Clarks.<\/p>\n<p>What we did:<\/p>\n<p><strong>UI\/UX &amp; User Experience Design<\/strong><\/p>\n<p>Modern design inspired by fashion campaigns<br \/>\nUse of large banners and model photos for a premium feel<br \/>\nSpecial user journey study for quick access to bestsellers, new arrivals &amp; brands<br \/>\nResponsive design for flawless experience on mobile and tablet<\/p>\n<p><strong>E-shop Setup (e-shop Development)<\/strong><\/p>\n<p>Implementation on a CMS platform<br \/>\nProduct categorization by gender, category &amp; brand<br \/>\nDynamic product display with \u201cNEW\u201d &amp; \u201cBESTSELLER\u201d tags<br \/>\nIntegration of filters and upsell suggestions to increase AOV (Average Order Value)<\/p>\n<p><strong>SEO &amp; Performance Optimization<\/strong><\/p>\n<p>Application of SEO Best Practices on every product &amp; category (titles, meta, descriptions)<br \/>\nNewsletter signup form and call-to-action buttons focused on conversion<br \/>\nMinimization of loading times and responsive optimizations<\/p>\n<p><strong>Commercial Aesthetic &amp; Brand Trust<\/strong><\/p>\n<p>Embedding logos of top brands on the homepage<br \/>\nVirtual tour of the physical store with 3D photo to enhance brand trust<br \/>\nCustom description of the store\u2019s history and quality selection criteria<\/p>\n<p>&nbsp;<\/p>\n<p>What the e-shop achieved:<br \/>\nEstablished the store as a nationwide fashion destination<br \/>\nIncreased traffic from organic search<br \/>\nEnhanced shopping experience with mobile-first design<\/p>\n<p><strong>Looking for a solution to create a fashion or branded e-shop?<\/strong><br \/>\nTechplace specializes in designing online stores that combine high aesthetics, speed, and commercial performance. Contact us to transform your physical store into a successful eCommerce brand! <\/p>\n<p>Visit the project at <a href=\"https:\/\/www.sarogloucenter.gr\/\" target=\"_blank\" rel=\"noopener\">sarogloucenter.gr<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The physical SaroglouCenter store in Xanthi trusted Techplace to create a fully functional and fashion-forward online store aimed at expanding its sales nationwide and showcasing brands such as Tommy Hilfiger, Geox, Timberland, and Clarks. What we did: UI\/UX &amp; User Experience Design Modern design inspired by fashion campaigns Use of large banners and model photos [&hellip;]<\/p>\n","protected":false},"featured_media":5590,"parent":0,"menu_order":230,"template":"","meta":[],"categories":[139],"tags":[],"class_list":["post-6450","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","category-e-shops"],"_links":{"self":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":1,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6450\/revisions"}],"predecessor-version":[{"id":6451,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/portfolio\/6450\/revisions\/6451"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/media\/5590"}],"wp:attachment":[{"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/media?parent=6450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/categories?post=6450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techplace.gr\/en\/wp-json\/wp\/v2\/tags?post=6450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}