For the construction of the e-shop bar86.gr, emphasis was placed on simplifying processes for the professional who does not have much time, so they can quickly find what they need or get in touch to create sales boosting, engagement, and immediate lead collection for the brand. In detail:
Information Architecture & UX/UI Design
Creation of a clear navigation structure with main categories: Products, Brands, About Us
Understandable and functional content hierarchy targeting hospitality professionals
Display of CTA (“Contact Us”) in a strategic place for immediate lead generation
Homepage & Visual Identity
Design of a dynamic hero banner with high-res product visuals
Display of partner brands in a well-designed grid with logos (brand trust)
Unified aesthetic with dominant colours: black, gray, orange to create a professional and modern look
Product Grid & Product Cards
Clear presentation of featured products with “NEW” tag, price, and photo
Easy product preview without unnecessary information (B2B focus)
Consistent styling on all product thumbnails
Resources Section
Addition of a special blog section to boost brand value with useful content
Responsive Design
Fully responsive layout for mobile and tablet use
Optimization of navigation elements and cards for fast loading and easy reading by professionals on-the-go
Footer Design
Comprehensive footer with useful information (contact, policies, links)
Contact form for immediate lead collection
Integration of social media icons for a professional presence
Visit the project at the link: bar86.gr