The physical SaroglouCenter store in Xanthi trusted Techplace to create a fully functional and fashion-forward online store aimed at expanding its sales nationwide and showcasing brands such as Tommy Hilfiger, Geox, Timberland, and Clarks.
What we did:
UI/UX & User Experience Design
Modern design inspired by fashion campaigns
Use of large banners and model photos for a premium feel
Special user journey study for quick access to bestsellers, new arrivals & brands
Responsive design for flawless experience on mobile and tablet
E-shop Setup (e-shop Development)
Implementation on a CMS platform
Product categorization by gender, category & brand
Dynamic product display with “NEW” & “BESTSELLER” tags
Integration of filters and upsell suggestions to increase AOV (Average Order Value)
SEO & Performance Optimization
Application of SEO Best Practices on every product & category (titles, meta, descriptions)
Newsletter signup form and call-to-action buttons focused on conversion
Minimization of loading times and responsive optimizations
Commercial Aesthetic & Brand Trust
Embedding logos of top brands on the homepage
Virtual tour of the physical store with 3D photo to enhance brand trust
Custom description of the store’s history and quality selection criteria
What the e-shop achieved:
Established the store as a nationwide fashion destination
Increased traffic from organic search
Enhanced shopping experience with mobile-first design
Looking for a solution to create a fashion or branded e-shop?
Techplace specializes in designing online stores that combine high aesthetics, speed, and commercial performance. Contact us to transform your physical store into a successful eCommerce brand!
Visit the project at sarogloucenter.gr